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Managing relationships, not each other
During the Industrial Age, the power asymmetry between vendor and customer got so steep that vendors got to talking about customers as if the latter were cattle or slaves. Customers became “targets”...
View ArticlePushing for Pull and the Open Web
The Open Web Movement: A Call to Action, is the latest from David Siegel. He writes, The companies with the most market share – Apple, Google, Facebook – want to “own the customer” by trapping them....
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